Broadcast PR is something not understood by many PR people. I had the lucky chance to start my career working for three former tv producers for KTLA, Los Angeles. We shot video, wrote scripts, edited and produced packages for our clients. Every day we would receive a report detailing where our stories ran. The days [...]
Entries Tagged as 'Video Production'
Broadcast PR in Orange County?
June 29th, 2008 · No Comments
Tags: Public Relations · Video Production
Build a Brand with a Video News Release (VNR)
March 29th, 2008 · No Comments
Video News Releases (VNR) are a powerful public relations tool for a company looking to aggressively promote their brand or company image. VNRs are video news releases or video versions of a standard company press release. According to wikipedia “News reports may incorporate a VNR in whole or part if the news [...]
Tags: Brand Management · Video News Release · Video Production