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	<title>Public Relations Insider &#187; Consumer Products</title>
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	<link>http://www.nnpublicrelations.com/blog</link>
	<description>Insight and advice from NN Public Relations Founder Natasha Nelson</description>
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		<title>NN Public Relations Technology Client Wins Prestigious TV Innovations Award</title>
		<link>http://www.nnpublicrelations.com/blog/2009/11/nn-public-relations-technology-client-wins-prestigious-tv-innovations-award/</link>
		<comments>http://www.nnpublicrelations.com/blog/2009/11/nn-public-relations-technology-client-wins-prestigious-tv-innovations-award/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 17:56:04 +0000</pubDate>
		<dc:creator>Natasha Nelson</dc:creator>
				<category><![CDATA[Consumer Products]]></category>
		<category><![CDATA[Consumer Technology]]></category>
		<category><![CDATA[Orange County Public Relations]]></category>
		<category><![CDATA[TDVision]]></category>
		<category><![CDATA[Technology Public Relations]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.nnpublicrelations.com/blog/?p=79</guid>
		<description><![CDATA[TDVISION SYSTEMS WINS PRESTIGIOUS TV INNOVATIONS AWARD FOR STEREOSCOPIC VIDEO CODEC
Irvine, CA&#8211; TDVision Systems, Inc., the leader in stereoscopic 3D acquisition, encoding, broadcast, and display technologies has won the illustrious 2009 TV Innovations award for the category of Three Dimensional Television. The finalists were TDVision, BskyB and HDMI.   TDVision&#8217;s innovations include the 2D+Delta system of [...]]]></description>
			<content:encoded><![CDATA[<p><strong>TDVISION SYSTEMS WINS PRESTIGIOUS TV INNOVATIONS AWARD FOR STEREOSCOPIC VIDEO CODEC</strong></p>
<p>Irvine, CA&#8211; <a href="http://www.tdvision.com/">TDVision Systems</a>, Inc., the leader in stereoscopic 3D acquisition, encoding, broadcast, and display technologies has won the illustrious 2009 TV Innovations award for the category of Three Dimensional Television. The finalists were TDVision, BskyB and HDMI.   TDVision&#8217;s innovations include the 2D+Delta system of Full HD 3D and 2D compatible 3D coding.</p>
<p> “TDVision’s entry was judged to be the most innovative in the 3D Television category by an independent panel of judges.  We feel that this is a tremendous achievement for TDVision and I’d like to offer my personal congratulations to TDVision,” said Ian Weightman of IMS Research. </p>
<p>“When we started at the beginning of the decade, we knew that there will be the need to deploy stereoscopic content in a digital format, optimized and compatible, that&#8217;s when the TDVCodec was born. There were no 3D Displays so we made one, there were no 3D cameras available so we crafted one too, we ended up with the full stereoscopic true 3D HD infrastructure for digital, compatible, ubiquitous and multiplatform technology that enables the 3D Ecosystem,” said Ethan Schur, Marketing Director for TDVision and acceptor of award at the gala awards ceremony located at the Beverly Wilshire Hotel.   </p>
<p>The TDVCodec 2D+Delta system was invented by TDVision CEO Manuel Gutierrez Novelo in 2001 and patented worldwide in 2003. The 2D+Delta system in an integral IP patent pertaining to current and future standards including MPEG2, MPEG4 and MPEG Multi View Coding.  </p>
<p><strong>About TDVision:</strong><br />
TDVision Systems, Inc. is the owner of several 3D-related patents for proprietary system architectures, which will propel a media breakthrough by providing true 3D through means of this new digital technology. This technology allows the acquiring, emulation and processing of a 3D image from a video stream or computer-generated image. The architecture also allows the use of current existing infrastructures, and with the addition of TDVision’s hardware, enables true 3D in High Definition. </p>
<p>To book an interview please email <a href="http://www.nnpublicrelations.com">Orange County Public Relations firm</a> NN Public Relations at info@nnpublicrelations.com,  <a href="http://www.nnpublicrelations.com">www.nnpublicrelations.com</a> . To learn more about TDVision please visit www.tdvision.com</p>
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		<title>Orange County&#8217;s Fashion PR Division of NNPR Announces Atwater&#8217;s Expansion News!</title>
		<link>http://www.nnpublicrelations.com/blog/2009/07/orange-countys-fashion-pr-division-of-nnpr-announces-atwaters-expansion-news/</link>
		<comments>http://www.nnpublicrelations.com/blog/2009/07/orange-countys-fashion-pr-division-of-nnpr-announces-atwaters-expansion-news/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 18:28:10 +0000</pubDate>
		<dc:creator>Natasha Nelson</dc:creator>
				<category><![CDATA[Brand Management]]></category>
		<category><![CDATA[Consumer Products]]></category>
		<category><![CDATA[Executive Visibility]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Orange County Public Relations]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://s301688132.onlinehome.us/blog/?p=54</guid>
		<description><![CDATA[
-Orange County’s “City Surf” Clothing Line Seeing Growth During Retail Slowdown-
NEWPORT BEACH, CA; (July 23, 2009) — Atwater, the Newport Beach based surfwear line, today announced their expanding retail list will now include Tilly’s, Zumiez and East Coast retailer, Coastal Edge.
Founded in 2006, Atwater has gained notoriety as the “buzz brand” coming out of Southern [...]]]></description>
			<content:encoded><![CDATA[<p><!--StartFragment--></p>
<p class="MsoNormal" align="center"><em><strong>-Orange County’s “City Surf” Clothing Line Seeing Growth During Retail Slowdown-</strong></em></p>
<p class="MsoNormal" style="text-align: left;"><em><strong><span style="font-style: normal; font-weight: normal;">NEWPORT BEACH, CA; (July 23, 2009) — Atwater, the Newport Beach based surfwear line, today announced their expanding retail list will now include <a href="http://www.tillys.com/tillys/">Tilly’s</a>, <a href="http://www.zumiez.com/">Zumiez</a> and East Coast retailer, Coastal Edge.</span></strong></em></p>
<p class="MsoHeader" style="text-align: left;"><span>Founded in 2006, Atwater has gained notoriety as the “buzz brand” coming out of Southern California and was recently nominated by SIMA (Surf Industry Manufacturing Association) for the prestigious “Break Through Brand of the Year” award.</span></p>
<p class="MsoHeader"><span> “Despite the economic downturn we are still seeing growth,” said Dean Bradley, Co-founder and Creative Director for Atwater. “Tilly’s, Zumiez and Coastal Edge are new retailers for us and we are really proud to be hanging on their shelves,” he continued.</span></p>
<p class="MsoHeader"><span> </span></p>
<p class="MsoNormal"><strong><span>About Atwater</span></strong></p>
<p class="MsoNormal"><span>Created by design veterans Dean Bradley and Scott Madison, Atwater has quickly become a constant in Southern California menswear fashion. A casual, yet contemporary line combining classic surf styles with a street edge, Atwater consistently draws from the classic heritage of beach life, simultaneously incorporating an elegant, fashion-forward and more sophisticated side to casual surfwear that we call “City Surf”. The Atwater line consists of T-shirts, boardshorts, walkshorts, pants, jackets and accessories including hats by New Era. Atwater can currently be found at most major surf retailers including Jack’s, Surfside Sports, The Closet, Becker, Val Surf, Active Rideshop and fine retailers including Fred Segal and Nordstrom among many others. </span></p>
<p class="MsoNormal"><span> </span></p>
<p class="MsoNormal"><strong><span>About Dean Bradley</span></strong></p>
<p class="MsoNormal"><span>A graphic and fine artist, founder and Creative Director, Dean Bradley is internationally recognized and considered a culturally significant designer in the new school art movement and<span> surfwear industry.</span> Bradley’s love for the beach culture has helped shape his graphic thinking and spirit of independent design. Prior to starting Atwater, Bradley served as Art Director for surf industry giant Hurley International where he began designing T-shirt graphics and transforming his artistic abilities into commercial success. During a six-year career with Hurley, Bradley became known for his versatility in original T-shirt graphics for the men’s and girl’s T-shirt lines. Bradley consistently created best-selling designs that continued to increase sales while always setting new T-shirt design trends in the industry.</span></p>
<p class="MsoNormal"><span> </span></p>
<p class="MsoNormal"><strong><span>About Scott “Spides” Madison</span></strong></p>
<p class="MsoNormal"><span>The recognized “boardshort specialist”, Design Director Scott Madison combines his love of surfing and fashion into the Atwater brand. With more than 15 years of experience as a designer, Madison established himself as a dominant industry player as the head of design at Hurley International, Madison played a crucial role in the success of Hurley at the transition from Billabong to Hurley in 1999. Madison is highly recognized for his design innovations and credited with creating some of the industry’s top selling pieces by bringing menswear fashion influences into boardshort design.</span></p>
<p class="MsoNormal">
<p class="MsoNormal">For more information on Atwater visit <a href="http://www.atwtatercollection.com">www.atwatercollection.com</a>, <a href="http://www.nnpublicrelations.com">www.nnpublicrelations.com</a></p>
<p class="MsoNormal">
<p class="MsoNormal"><a href="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/07/img_1333.jpg"><img class="alignnone size-medium wp-image-49" title="img_1333" src="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/07/img_1333-300x199.jpg" alt="" width="300" height="199" /></a></p>
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		<item>
		<title>Fashion Public Relations Client, Atwater, Nominated For Breakthrough Brand of the Year</title>
		<link>http://www.nnpublicrelations.com/blog/2009/04/fashion-public-relations-client-atwater-nominated-for-breakthrough-brand-of-the-year/</link>
		<comments>http://www.nnpublicrelations.com/blog/2009/04/fashion-public-relations-client-atwater-nominated-for-breakthrough-brand-of-the-year/#comments</comments>
		<pubDate>Sat, 11 Apr 2009 16:04:10 +0000</pubDate>
		<dc:creator>Natasha Nelson</dc:creator>
				<category><![CDATA[Consumer Products]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://s301688132.onlinehome.us/blog/?p=52</guid>
		<description><![CDATA[Congratulations to longtime fashion client of NN Public Relations, Atwater, for such a prestigious nomination by SIMA! Best of Luck.

SURF INDUSTRY MANUFACTURERS ASSOCIATION ANNOUNCES NOMINEES FOR 2009 SIMA IMAGE AWARDS
- Surf Industry Recognizes Its Most Influential Companies With 7th Annual Awards Program -
ALISO VIEJO, Calif. (March 16, 2009) -The Surf Industry Manufacturers Association (SIMA) is [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><strong>Congratulations to longtime fashion client of NN Public Relations, <a href="http://www.atwatercollection.com">Atwater</a></strong><strong>, for such a prestigious nomination by SIMA! Best of Luck.</strong></p>
<p><a href="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/04/the-room-inside-700552.jpg"><img class="aligncenter size-medium wp-image-41" title="the-room-inside-700552" src="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/04/the-room-inside-700552-225x300.jpg" alt="" width="225" height="300" /></a></p>
<div id="attachment_40" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/04/ocbj08-757326.jpg"><img class="size-medium wp-image-40" title="ocbj08-757326" src="http://www.nnpublicrelations.com/blog/wp-content/uploads/2009/04/ocbj08-757326-300x219.jpg" alt="Recent Press in the OCBJ!" width="300" height="219" /></a><p class="wp-caption-text">Recent Press in the OCBJ!</p></div>
<p>SURF INDUSTRY MANUFACTURERS ASSOCIATION ANNOUNCES NOMINEES FOR 2009 SIMA IMAGE AWARDS</p>
<p>- Surf Industry Recognizes Its Most Influential Companies With 7th Annual Awards Program -</p>
<p>ALISO VIEJO, Calif. (March 16, 2009) -The Surf Industry Manufacturers Association (SIMA) is proud to announce the list of nominees for the seventh annual SIMA Image Awards, the only awards program that gives the surf industry the opportunity to recognize fellow surf industry companies for their outstanding contributions to the industry.</p>
<p>The goal of the SIMA Image Awards is to identify the surf industry&#8217;s most influential companies and recognize them for their efforts to advance and grow the industry over the past year. This year, companies will be recognized in 15 categories: Accessory Product of the Year, Environmental Product of the Year, Footwear Product of the Year, Surfboard Model of the Year, Wetsuit of the Year, Men&#8217;s Marketing Campaign of the Year, Men&#8217;s Apparel Brand of the Year, Men&#8217;s Boardshort of the Year, Men&#8217;s Retailer of the Year, Women&#8217;s Marketing Campaign of the Year, Women&#8217;s Apparel Brand of the Year, Women&#8217;s Swim Brand of the Year, Women&#8217;s Retailer of the Year, Breakthrough Retailer of the Year and Breakthrough Brand of the Year.</p>
<p>&#8220;SIMA is excited to announce a very deserving line-up of 2009 Image Award nominees,&#8221; said Dick Baker, SIMA chairman emeritus. &#8220;To be a final nominee is an honor as each category received more entries than ever this year. We hope all nominees are stoked, as they were selected by their peers from a very competitive group of entries. This speaks to the growing reputation and influence of the SIMA Image Awards, and we look forward to honoring this year&#8217;s nominees at Surf Summit.&#8221;</p>
<p>2009 SIMA IMAGE AWARDS NOMINEES</p>
<h2>OVERALL AWARDS</h2>
<h3>Breakthrough Brand of the Year</h3>
<p>Criteria: Recognizing the small- to mid-size men&#8217;s or women&#8217;s brand that experienced breakthrough growth between January 1 and December 31, 2008. Consider surfboard, apparel, footwear, wetsuit and accessory brands that had a breakthrough year through product development and/or <a href="http://www.nnpublicrelations.com">increased brand recognition and appeal</a>. Nominated companies can be new or established brands, but must have annual U.S. sales of at least $1 million and no more than $25 million.</p>
<p>Atwater<br />
Firewire Surfboards<br />
Sanuk Footwear<br />
Skullcandy<br />
Von Zipper</p>
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		<item>
		<title>Public Relations In Sex In The City?</title>
		<link>http://www.nnpublicrelations.com/blog/2008/06/public-relations-in-sex-in-the-city/</link>
		<comments>http://www.nnpublicrelations.com/blog/2008/06/public-relations-in-sex-in-the-city/#comments</comments>
		<pubDate>Mon, 02 Jun 2008 12:11:24 +0000</pubDate>
		<dc:creator>Natasha Nelson</dc:creator>
				<category><![CDATA[Baby Products PR]]></category>
		<category><![CDATA[Celebrity Public Relations]]></category>
		<category><![CDATA[Consumer Products]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://s301688132.onlinehome.us/blog/?p=48</guid>
		<description><![CDATA[
Did you see it? Saw it and loved it. Did you also notice all the product placement and name brand mentions within the dialogue? The stand-out to me was the website Bag, Borrow or Steal, a site where members can borrow a designer bag or jewelry. I am sure they are hoping to land the [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="alignnone size-medium wp-image-34" title="SATC" src="http://www.nnpublicrelations.com/blog/wp-content/uploads/2008/06/2589937-300x189.jpg" alt="SJP..Style Maven" width="300" height="189" /></p>
<p>Did you see it? Saw it and loved it. Did you also notice all the product placement and name brand mentions within the dialogue? The stand-out to me was the website <a href="http://www.bagborroworsteal.com/" target="_blank">Bag, Borrow or Steal</a>, a site where members can borrow a designer bag or jewelry. I am sure they are hoping to land the same success Sarah Jessica Parker brought to the pricey Manolo Blahniks brand. I am going to guess this was a good move for them.</p>
<p>Client <a href="http://www.nnpublicrelations.com/celebrity_cross.html">Silver Cross Baby</a> had huge success after it&#8217;s appearance on Sex and the City! Sarah Jessica Parker was also seen pushing her Silver Cross around New York. These appearances were priceless to the brand. If you are looking to get strategic with your brand and put it in the hands of Hollywood, give Orange County&#8217;s <a href="http://www.nnpublicrelations.com/contact.html">NN Public Relations</a> a call.</p>
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		<title>Public Relations For Consumer Products</title>
		<link>http://www.nnpublicrelations.com/blog/2008/05/public-relations-for-consumer-products/</link>
		<comments>http://www.nnpublicrelations.com/blog/2008/05/public-relations-for-consumer-products/#comments</comments>
		<pubDate>Tue, 13 May 2008 14:19:25 +0000</pubDate>
		<dc:creator>Natasha Nelson</dc:creator>
				<category><![CDATA[Brand Management]]></category>
		<category><![CDATA[Consumer Products]]></category>
		<category><![CDATA[Orange County Public Relations]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://s301688132.onlinehome.us/blog/?p=44</guid>
		<description><![CDATA[Did you know that when you have a consumer product you want to appear in Holiday Gift Guides you have to start pitching in the middle of summer?  Currently we are pitching holiday gift guides for our board game client.
At NN Public Relations we try to always think ahead so we don&#8217;t miss any [...]]]></description>
			<content:encoded><![CDATA[<p>Did you know that when you have a <a title="Consumer Product Results" href="http://www.nnpublicrelations.com/gotham.html">consumer product</a> you want to appear in Holiday Gift Guides you have to start pitching in the middle of summer?  Currently we are pitching holiday gift guides for our board game client.</p>
<p>At <a title="Public Relations Orange County" href="http://www.nnpublicrelations.com">NN Public Relations</a> we try to always think ahead so we don&#8217;t miss any important deadlines. We also make sure we know every publication&#8217;s photo requirements, deadlines, story themes and more for hundreds of gift guides. Don&#8217;t get left behind trying to &#8220;sell&#8221; your story 3 weeks before Christmas, give Orange County&#8217;s NN Public Relations a call at 949-548-2227.</p>
<p> <a href="http://technorati.com/tag/holiday%20gift%20guides" rel="tag">holiday gift guides</a><br />
<a href="http://technorati.com/tag/board%20games" rel="tag">board games</a><br />
<a href="http://technorati.com/tag/consumer%20products" rel="tag">consumer products</a><br />
<a href="http://technorati.com/tag/public%20relations" rel="tag">public relations</a></p>
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